June 6 - July 1, 2019
(Depart from U.S.A. - Depart from host country)
Using Portugal and Spain as the focus, this program is designed to familiarize students with the wine, tapas and hospitality sectors. These two countries are famously known for their passion for wine, food and soccer. Students will engulf themselves in their culture and experience first-hand their success at marketing these three aspects of their hospitality sector.
The wine industry is becoming an increasingly important part of the U.S. economy. More than 7,000 wine firms produce over 15,000 wine products that are purchased by 100 million wine consumers each year. Total wine consumption in the U.S. is now higher than in any other nation in the world. The wine industry has recently received increased attention within the discipline of economics. The American Association of Wine Economists, a non-profit educational organization started in 2006, is dedicated to promoting economic research on topics related to the wine industry, and publishes The Journal of Wine Economics.
The objective of this course is to provide a detailed understanding of the wine 'superpowers' industry and introduce the student to the emerging field of study of wine economics. Moreover, the wine industry lends itself to a novel and fun application of the tools of microeconomic analysis and industrial organization when combined with complements such as tapas. Students will also develop a systematic approach for dealing with global and international economic issues. Spain and Portugal provide unique economies to study how the market of wine has evolved with increasing competition across the world.
For a draft of the day-by-day itinerary, click here!
- Hear guest lectures in Portugal and Spain about the wine, tapas and sports industries.
- Visit several business establishments.
This program is open to undergraduate students from all academic disciplines. For more information on how to apply to the University of Kentucky as a visiting student, go to UK Admissions. All participants must have also read and understood the program specific summary of risks for this program.
Non-UK students should consult with the program director prior to applying to ensure that they have the proper academic background for the course.
UK Faculty-Directed programs are conducted by University of Kentucky faculty and staff. UK GPA credits and grades will be awarded by the program director for the successful and timely completion of all required program activities and assignments, including any required on-campus meetings before or after the program's international travel.
- Students will enroll in ECO 370: Global Economy (3 credit hours) OR ECO 410: Current Issues in Economics (3 credit hours).
- All students will be enrolled in EAP 599: Study Abroad (1 credit hour).
Housing & Meals
Students will reside in hotels or hostels for the duration of the program. Some meals may be provided, but students will be responsible for the cost of all other meals on their own.
Costs and cancellation policies vary by program. Please see the "Program Costs and Budget" information page. Be sure to consider the associated UK costs, program specifications, and related travel expenses.